{"product_id":"5-inch-soft-plastic-jerk-bait","title":"5\" Nine Lives™ Jerk Beefy","description":"\u003cdiv class=\"jlw-desc\"\u003e\n\n  \u003cdiv class=\"jlw-desc-hero\"\u003e\n    \u003cp class=\"jlw-kicker\"\u003eJonah Lure Works\u003c\/p\u003e\n    \u003ch2\u003e5″ Nine Lives™ Jerk Beefy Jerk Bait\u003c\/h2\u003e\n    \u003cp class=\"jlw-sub\"\u003eBeefy profile. Erratic action. Built to get smoked.\u003c\/p\u003e\n\n    \u003cp\u003e\n      Say goodbye to consistent bait changes — the 5″ Nine Lives™ Jerk Beefy Jerk Bait delivers the perfect combination of size, scent, and durability to turn bites into hookups. Born from angler demand and designed through countless hours of testing, this bait keeps the beefy body profile you love while maintaining an aggressive, erratic action that drives fish to strike.\n    \u003c\/p\u003e\n\n    \u003cp\u003e\n      Crafted from our proprietary \u003cstrong\u003eNine Lives™ material\u003c\/strong\u003e, the Jerk Beefy offers unmatched durability, incredible stretch, and a natural feel that keeps fish holding on longer. Each bait is infused with our custom \u003cstrong\u003eDSS scent\u003c\/strong\u003e, tuned specifically to attract both freshwater and saltwater predators.\n    \u003c\/p\u003e\n\n    \u003cdiv class=\"jlw-pairing\"\u003e\n      Built to walk the dog topwater or subsurface with light twitches.\n    \u003c\/div\u003e\n  \u003c\/div\u003e\n\n  \u003ch3\u003eKey Features\u003c\/h3\u003e\n\n  \u003cdiv class=\"jlw-desc-grid\"\u003e\n\n    \u003cdiv class=\"jlw-desc-box\"\u003e\n      \u003ch4\u003eNine Lives™ Material\u003c\/h4\u003e\n      \u003cp\u003eSuper soft, stretchable, and extremely durable through repeated strikes.\u003c\/p\u003e\n    \u003c\/div\u003e\n\n    \u003cdiv class=\"jlw-desc-box\"\u003e\n      \u003ch4\u003eDSS Scent Infusion\u003c\/h4\u003e\n      \u003cp\u003eCustom scent blend triggers freshwater and saltwater predators.\u003c\/p\u003e\n    \u003c\/div\u003e\n\n    \u003cdiv class=\"jlw-desc-box\"\u003e\n      \u003ch4\u003eErratic Jerk Action\u003c\/h4\u003e\n      \u003cp\u003eDesigned to walk the dog underwater with short, sharp twitches.\u003c\/p\u003e\n    \u003c\/div\u003e\n\n    \u003cdiv class=\"jlw-desc-box\"\u003e\n      \u003ch4\u003eWide-Body Profile\u003c\/h4\u003e\n      \u003cp\u003eLarge wounded-baitfish silhouette provokes aggressive strikes.\u003c\/p\u003e\n    \u003c\/div\u003e\n\n    \u003cdiv class=\"jlw-desc-box\"\u003e\n      \u003ch4\u003eRigging Versatility\u003c\/h4\u003e\n      \u003cp\u003eFish weighted, weightless, on chin-lock hooks, or barbed jig heads.\u003c\/p\u003e\n    \u003c\/div\u003e\n\n    \u003cdiv class=\"jlw-desc-box\"\u003e\n      \u003ch4\u003ePremium Finish Options\u003c\/h4\u003e\n      \u003cp\u003eDual-color injections feature natural glitter variation for added flash.\u003c\/p\u003e\n    \u003c\/div\u003e\n\n  \u003c\/div\u003e\n\n  \u003ch3\u003eSpecifications\u003c\/h3\u003e\n\n  \u003cdiv class=\"jlw-specs\"\u003e\n    \u003cdiv\u003e\n      \u003cspan\u003eLength\u003c\/span\u003e\n      \u003cstrong\u003e5″\u003c\/strong\u003e\n    \u003c\/div\u003e\n\n    \u003cdiv\u003e\n      \u003cspan\u003ePack Size\u003c\/span\u003e\n      \u003cstrong\u003e5 baits per pack\u003c\/strong\u003e\n    \u003c\/div\u003e\n\n    \u003cdiv\u003e\n      \u003cspan\u003eMaterial\u003c\/span\u003e\n      \u003cstrong\u003eNine Lives™ Soft Body (scent infused)\u003c\/strong\u003e\n    \u003c\/div\u003e\n\n    \u003cdiv\u003e\n      \u003cspan\u003eRigging Options\u003c\/span\u003e\n      \u003cstrong\u003eWeighted EWG Hook \/ Weightless Chin Lock \/ Barbed Jig Head\u003c\/strong\u003e\n    \u003c\/div\u003e\n\n    \u003cdiv\u003e\n      \u003cspan\u003eRecommended Hook\u003c\/span\u003e\n      \u003cstrong\u003eMustad Grip Pin 3\/0–5\/0 (1\/8–1\/4 oz) or jig head\u003c\/strong\u003e\n    \u003c\/div\u003e\n\n    \u003cdiv\u003e\n      \u003cspan\u003eAction\u003c\/span\u003e\n      \u003cstrong\u003eErratic “Walk the Dog” Underwater\u003c\/strong\u003e\n    \u003c\/div\u003e\n\n    \u003cdiv class=\"jlw-wide\"\u003e\n      \u003cspan\u003eEnvironment\u003c\/span\u003e\n      \u003cstrong\u003eFreshwater \u0026amp; Saltwater\u003c\/strong\u003e\n    \u003c\/div\u003e\n\n    \u003cdiv class=\"jlw-wide\"\u003e\n      \u003cspan\u003eTarget Species\u003c\/span\u003e\n      \u003cstrong\u003eBass, Snook, Redfish, Trout, Striper, and Inshore Predators\u003c\/strong\u003e\n    \u003c\/div\u003e\n  \u003c\/div\u003e\n\n  \u003ch3\u003ePro Tips\u003c\/h3\u003e\n\n  \u003cul class=\"jlw-tips\"\u003e\n    \u003cli\u003eFor classic underwater walk-the-dog action, use a weighted Mustad Grip Pin hook, 3\/0–5\/0.\u003c\/li\u003e\n    \u003cli\u003eFor topwater use, rig weightless on a Mustad Grip Pin Hook, 3\/0–4\/0.\u003c\/li\u003e\n    \u003cli\u003eUse very light twitches with an extra-fast rod action to walk the dog topwater or subsurface.\u003c\/li\u003e\n    \u003cli\u003eVary twitch speed and pause length to trigger reaction strikes.\u003c\/li\u003e\n    \u003cli\u003eFish weightless for surface or subsurface glides, or with a barbed 4″ Paddle Head Jig for deeper presentations.\u003c\/li\u003e\n    \u003cli\u003eAlways store in original packaging to preserve scent and softness.\u003c\/li\u003e\n    \u003cli\u003eDual-color variants feature natural injection variation, making each bait unique.\u003c\/li\u003e\n  \u003c\/ul\u003e\n\n\u003c\/div\u003e\n\n\u003cstyle\u003e\n.jlw-desc{\n  background:#050505;\n  color:#eaeaea;\n  padding:28px 0;\n  line-height:1.6;\n  animation:jlwFadeUp .7s ease both;\n}\n\n.jlw-desc-hero{\n  border:1px solid rgba(156,255,46,.25);\n  background:linear-gradient(135deg,#080909,#0d0e10);\n  padding:22px;\n  box-shadow:0 0 20px rgba(156,255,46,.08);\n  position:relative;\n  overflow:hidden;\n}\n\n.jlw-desc-hero:before{\n  content:\"\";\n  position:absolute;\n  inset:-40%;\n  background:radial-gradient(circle,rgba(156,255,46,.12),transparent 35%);\n  animation:jlwGlow 6s ease-in-out infinite alternate;\n  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